AoF 42: Let’s Practice: Storytelling with Data w/ Cole Knaflic

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Practice, practice, practice! Storytelling takes practice, especially Storytelling With Data (SWD). What are the fundamental principles for communicating effectively with data and using storytelling concepts to communicate that data?

Today’s guest is Cole Knaflic, author of Storytelling With Data and Storytelling With Data: Let’s Practice. She is super practical and realistic when teaching people who are struggling to tell stories. Are you ready to join Cole’s SWD community?

“I’m a strong believer that to get good at this stuff (data storytelling), like getting good at anything, it means practicing.” - [09:52]

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This exciting season of AOF is sponsored by our BI Data Storytelling Mastery Accelerator 3-Day Live workshop. Our next workshop is on June 9-11 2020! Consider upgrading to the VIP option for extras including instant access to our online course. At the end of three days, you’ll leave with a clear BI delivery action plan. Register today!

3 Knowledge Bombs

  • Cole on the Big Idea: Be concise and clear, avoid details, and force word smithing.
  • Cole on the Curse of Knowledge: Make sure your message is understood, not ignored and over complicated.
  • Cole on Data Practitioner’s Biggest Obstacles: Consider audience, get feedback, and be thoughtful.

In this episode, you'll learn:

  • [09:30]  - Storytelling With Data and Let’s Practice: Read Cole’s books, then do the work.
  • [09:58]  - Why write the second book? Provide small and simple ways to practice and integrate SWD (Storytelling with Data) to make big changes and major impact over time.
  • [11:35]  - Key Quote: Having kids and a growing business simultaneously, it’s been hard, but it’s actually been fantastic. - Cole Knaflic
  • [14:47]  - Aha Moment: Data makes some people uncomfortable and intimidated. Teach little things they can do to be more effective when communicating with data.
  • [16:45]  - Storytelling with Data Book: Teaches fundamental principles for communicating effectively with data and using storytelling concepts to communicate that data.
  • [22:45]  - Top 3 Obstacles: Consider audience, get feedback, and be thoughtful with data design/visualization.
  • [29:35]  - Big Idea Worksheet: Be concise and clear, avoid details, and force word smithing.
  • [36:05]  - Let’s Practice chapters include three exercises: Practice with Cole, practice on your own, and practice at work.
  • [44:45]  - Dashboard and/or Report to Story Transition: When and how?
  • [50:30]  - Key Quote: Get an understanding that different people are driven by different things. - Cole Knaflic
  • Right-click here and save-as to download this episode to your computer.

“Increasingly, pretty much everybody is being asked to do things with data as part of their day-to-day jobs.” - [15:08]

Links and Resources mentioned in this episode:

  • Tweet using our new #askmico hastag to get your questions answered live!
  • Register for our next BI Data Storytelling Mastery Accelerator Workshops!

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BI Data Storytelling Online Live Accelerator​

3-Day 100% Virtual Workshops with Mico & team! Oct 20-22, 2020 | Feb 16-18, 2021 

Mico Yuk

Mico Yuk

As the Co-founder and CEO of BI Brainz, I've been in the Business Intelligence/Analytics industry since 2009. Trained 10K+ using our methodologies and frameworks! I love our amazing team and community! I share my passion for data to 20,000+ followers via the Analytics on Fire Podcast, our BI Brainz academy, blog, social media, global keynotes, training, and workshops. Our model is simple. We take what is successful for our customers and teach it! I'm a bonafide beach bum on days off!
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