AoF 28: How to become an Analytics Social Media Rockstar w/ Kate Strachnyi

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Are you still struggling to create and build a good social media presence in the data space? This week, I talk with real-life data analytics and BI rockstar, Kate Strachnyi. Kate is a Program Manager and Consultant of Data Analytics, as well as an author, blogger, and LinkedIn “Top-Voice” in data analytics with well over 50,000+ followers. In this knowledge filled BI masterclass, Kate teaches you the importance of social media and the exact steps you can take to up your social media game and become a rockstar! 

“As long as you're talking about things that you're passionate about, it comes easy to you." 33:39 - @StorybyData on becoming a social media analytics rockstar!



This exciting season of AoF is sponsored by our BI Data Storytelling Mastery Accelerator 3-Day Live workshop. Our first workshop coming up from Sept 17-19 is 70% full! Join us and consider upgrading to a VIP. Many BI teams are still struggling to deliver consistent, high-engaging analytics their users love. At the end of three days, you’ll leave with a clear BI delivery action plan. Register today!

3 Knowledge Bombs

  • Kate on career success - "If you want your career to flourish, networking is the key."
  • Kate on being authentic - "Your story is unique, and finding a way to document and share your perspective enhances the world around you.”
  • Kate on honing your passion - "If you become really good at something, it can become your passion."

In this episode, you'll learn:

  • [11:16]  - Key Quote: "Somehow, even early on, I knew that networking would pay off. If you knew all the right people, life would just be easier." - Kate Strachnyi
  • [16:40]  - AHA Moment: How LinkedIn and social media impacts Kate's journey in data.
  • [23:46]  - Combating the fear of the negative comment that keeps many of us from social media.
  • [30:19]  - What you can do to grow from 500 to 40,000 followers on LinkedIn!
  • [31:16]  - Key Quote: "I became friends with the people that were engaging with my posts." - Kate Strachnyi
  • [32:16]  - Kate's advice for finding the time to engage when life is incredibly busy. Key Quote: "You always have time for the things you want." - Kate Strachnyi
  • [35:04]  - The importance of documenting your unique story.
  • [37:28]  - Why Social media presence is so important in today's business world.
  • [42:03]  - How to get started posting today to immediately enhance your engagement.
  • [44:54]  - Kate's Advice to her younger self; "don't worry so much about what other people might think, say, or believe, especially when it comes to posting on social media." - Kate Strachnyi
  • Right-click here and save-as to download this episode to your computer.

Links and Resources mentioned in this episode:

  • Connect to Kate Strachnyi and get her awesome content via LinkedIn | Twitter
  • Read Kate’s Books:
  • Purchase the same books that help Kate:
  • See Kate's Content Creation Article:

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BI DataStorytelling Accelerator

3-Day Intense Workshop with Mico and team! Jun 9-11, 2020  |  Sept 14-16, 2020

Mico Yuk

Mico Yuk

As the founder and CEO of BI Brainz, Mico has been in the Business Intelligence industry for 8 years. Besides leading a team of some of the most brilliant minds in the industry, she continues to share her passion for Analytics through the BI Brainz Academy, blogs, social media, global keynotes, training and workshops. In her time off, she enjoys being a beach bum and buying red bottom shoes.
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Analytics on Fire is your BI masterclass. By learning from people like you, who have done extraordinary things, you will leave excited, inspired and with a plan. You’ll learn about business intelligence, analytics, design, data visualization, data storytelling, artificial intelligence, and much more. Tune in for the latest stories!


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